Rolex Day-Date, Ref. 1803 Circa 1977

Reverently referred to as the “President” in watch collecting circles, the Rolex Day-Date has indeed been worn by many US Presidents. However, the moniker also speaks to the Day-Date’s stately position in both Rolex's line and in horological history. The Day-Date is considered the ultimate expression of Rolex’s upscale panache, a watch that takes the instantly recognizable form factor of an Oyster case and (most often) a textured bezel and elevates it by rendering it in precious metals and adds in a day wheel complication. In fact, the Day-Date was the first watch to offer both date and a day complication with the full day spelled out. A history maker, a watch that projects status like none other, and a model with an immense amount of variation available between references as Rolex has produced the Day-Date consistently since it first debuted in 1956.

Photographed here, our 1977 Rolex Day-Date “President”, Ref. 1803, has obviously been well-cared for its entire life and is in what we consider great vintage condition. The case may have been very lightly polished in the past, but may simply display some light wear from normal use – something often referred to as a “sleeve polish.” Adding to the overall condition and unique nature of such a clean Day-Date, is the period correct OEM Rolex tang buckle, that is also finished in 18k Yellow Gold.

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